take control of your destiny

As the dominant online media brands continue to expand into new areas and threaten business models across many sectors, website publishers have two choices: either turn their back on their own advertisers and do a deal with the devil, or, deploy a fully customised and branded media platform to actively manage their own advertisers and harness the potential of their user base.

a media platform crafted from the requirements of advertisers and partners

The Mirago platform was conceived in a software company which wrote high performance database engines. Databases are about storing, indexing and retrieving data. Mirago took those core techniques and applied them to the mass volumes of data and requirements for scalable performance, which the Internet demands.

As the software team developed the Mirago platform in close association with its sales and account management teams, the platform benefits from invaluable advertiser, partner and account management feedback accumulated during the last 10 years.

Each platform can be fully white labeled (i.e. it can be branded and customised in any style the publisher requires).

mirago - a partner for change

Mirago have no aspirations of competing with the website publishers we partner with. Indeed, as we have many years' experience in managing online media campaigns, we are very keen to actively advise our partners on ways to optimise media products, develop syndication possibilities and manage the changes associated with refining business models.

the service

We operate and maintain platforms for our white label partners on a fully outsourced basis within our own secure network. When you deploy any of these products the security and reliability of your investment is assured.

Mirago's main operations centre is located in a tier 1 facility in London's Docklands, backed up by a disaster recovery centre in Hampshire.

The primary centre has:-

• Diverse and durable power and cooling systems
• The highest levels of security
• Sophisticated fire detection and suppression systems
• Resilient connectivity
• 24x7 management, monitoring and maintenance

We operate in a fully redundant cluster configuration and data is fully backed up.

Performance is key

All platform software has been developed by Mirago, with huge importance placed on performance and scalability.

The service currently supports approaching two billion requests per month. From receipt of a users request to our web servers, a set of results is typically returned in less than 50ms. Even with traffic of over 4000 requests per second at peak times, these response times are sustained within our secure network.

Additional Services

As campaign optimisation skills in the performance and syndication areas are specialist, we also offer account management services to our white label partners. In those cases our account management teams deal with our partners' advertisers in their name, as an outsourced department.